Blog about digital marketing
Task: An auto service with which we had already been successfully working—and for which we already have a case study for auto repair leads—set the task to launch targeted advertising for tire sales on Facebook and Instagram in March, during the tire-changing season. Results of targeted advertising: Number of leads: The client is satisfied — we…
If you’ve launched an advertising campaign to attract potential customers, it’s important to clearly understand whether the campaign is bringing you customers. Why track the effectiveness of an advertising campaign Regardless of what channel you use to attract customers, the first thing you need to do is to clearly answer the question: How many potential…
SEO agencies and specialists often ask for access to Google Search Console. This tool is needed to analyze the SEO status of a website and to track the status of a website from the point of view of the Google search engine. Granting access to this service is usually quite simple, but sometimes users face…
This case study was created by the digital marketing agency “Spilno.” About the client: a translation agency based in Cyprus. They had previously run ad campaigns with another specialist but were unhappy with the lack of proactive development—it was “okay,” but there was no growth. For Spilno Agency it was important that the ads be…
